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TechnologyThe VergeAugust 17, 2026

The Analogue Pocket gets a Supreme makeover in red or gold

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Why It Matters

This news primarily matters to collectors and enthusiasts of both retro gaming hardware and streetwear fashion. It highlights a trend of luxury or niche brands collaborating to create exclusive, high-value consumer products, often driving significant resale market interest. For the broader public, it has minimal practical impact, as it's a cosmetic update to a niche device rather than a significant technological advancement or widely accessible product.

Key Takeaways

  • Analogue Pocket gets Supreme metallic red/gold versions.
  • Part of Supreme's fall/winter 2026 collection.
  • Features unibody aluminum, 24K gold plating.

Full Analysis

The company Analogue, which makes a popular handheld device for playing old video games, is teaming up with Supreme, a well-known fashion brand famous for its limited-edition clothing and accessories. Together, they are releasing special versions of the Analogue Pocket in shiny metallic red and gold colors. These will be sold as part of Supreme's fashion line, making them highly sought after by collectors and fans of both brands, likely at a premium price. It's mainly about the unique look and brand appeal rather than new gaming features.

Analogue PocketSupremeGaming HardwareLimited EditionStreetwear

Analogue and Supreme are teaming up to release metallic versions of the Analogue Pocket handheld in red and gold as part of Supreme's fall / winter 2026 collection. Here's how they're described on Supreme's website: Metallic portable handheld multi-video-game-system. Unibody aluminum with 24K Gold-plated and custom red glossy finishes. They also have a Supreme logo on the front and the back. I dig the colors, but not the logos. (But I'm not really a Supreme guy.) No price is currently listed on the website for the handhelds. We've asked Analogue and Supreme how much they'll cost. A standard Pocket costs $239.99. Supreme's fall / winte … Read the full story at The Verge.

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